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Get Your Company Online

Create a robust online presence for your new company

Open Starter Guide

What you get with this 11-step starter guide:

Every new company needs an online presence. For some companies, this may be little more than some contact information. For others, the company will market, sell and operate entirely online. Most are somewhere in between.

This Starter Guide enables you to quickly establish online accounts and tools that will create your company's initial electronic "footprint" and build a foundation to get found and be successful online.

Part tech guidance, part digital marketing crash course, Startomatic has distilled and automated everything your company needs to get online and do it right. 

Who needs this starter guide:

This Starter Guide is for starters who have not yet created much, if any, of an online presence for their new company. "Online presence" includes custom email accounts ("you@yournewcompany.com"), a first web page, a presence on multiple social media accounts, and some legwork for getting found by search engines ("SEO", or "search engine optimization").

You should already have your company's branding squared away (name, domain name, & logo); if not, you should first complete the Brand Your Company Starter Guide.

Resources used in this starter guide:
Coming Soon Web Page
Create a "Coming Soon" page for your new business
Twitter Handle Finder
Find your company a great Twitter handle
Email Manager
Add and manage mailboxes and email lists
Instagram Handle Finder
Find your company a great Instagram handle
Email Setup
Set up company email and calendar
Create a Business Twitter Account
A step-by-step guide to creating a powerful Twitter presence for your new company
Create a Business Instagram Account
A step-by-step guide to creating a powerful Instagram presence for your new company
How to Start Using Google Search Console
An introduction to Google's powerful - and somewhat technical - tool for understanding & improving your website's search results
How to Claim Your Google My Business Account
There are just five easy steps to help your company get found online
Create a Business Facebook Page in Just 4 Steps
A simple, four-step guide to creating a powerful Facebook presence for your new company
Create a LinkedIn Business Page in 5 Simple Steps
A practical guide to creating a company page on the prime professional social media platform

Details about this starter guide:

Cost:

Included

Department:

Marketing

Company Stage:

Evaluate Launch

Frequently Asked Questions (9)

Do I really need a custom email address for my company?
Yep. Check out this blog post for the great reasons why you should ditch that gmail/hotmail/aol email address for a professional, custom email address.
Do I need a "coming soon" web page for my business?
If you have a fully-built website ready to go, then no, you won't need a coming soon page.

But if you don't have your main website ready to go quite yet, a coming soon page is a great way to start building your brand and project a professional look. Check out our blog post for more details, here.
How many email mailboxes can I create?
Up to six company mailboxes are included in your Startomatic subscription.

You can create additional mailboxes; they're just $2 each per month.
Can I change this coming soon website in the future?
Yes - it's easy to change any element of this website. Just use the Coming Soon Web Page Starter Tool again.
Does Startomatic offer an e-commerce-enabled website builder?
Not yet - but it's coming soon! In the meantime, you can use Startomatic to create a placeholder to get your name out there, or you can create an awesome website with the builder of your choice and publish it to your domain. Just email us to ask how.
Do I really need all of these social media accounts?
It depends - some companies base the majority of their marketing on connecting with customers through social media; for others, it's just a 'nice to have', and some companies do great without any social media presence at all.

Here's why we think it's important for most companies to start building a social media presence early.

Don't worry, if you decide not to set up these accounts but change your mind later, you can always come back to your Dashboard to set them up in the future.
Can Startomatic set up my company's social media profiles for me on Twitter, Instagram, Facebook, LinkedIn, Yelp, Angie's List, etc.?
Not yet, but we're always adding functionality so be sure to check back in with us often!
What is Google My Business?
Google My Business is a free tool that helps small businesses create and manage their Google listings (think hours of operation, website link etc.), which appear when customers search for a business on Google Search or Google Maps. 

Having a profile set up on Google My Business helps you get found and creates customer confidence that you're a 'real' business.
What is Google Search Console?
Google Search Console is a free Google service that helps you monitor, maintain, and troubleshoot your website's presence in Google Search results.

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